How AI in OTT Platforms is Enhancing your Streaming Experience
The rapid growth of technology has accelerated the rate at which OTTs are evolving in this day and age. With users expecting flawless experiences, fully-personalized content, and smarter recommendations from the moment they land any OTT, the landscape has become extremely competitive in 2025. Meeting these viewers’ demands is not an option, it is essential for the survival of such platforms. In 2025, more than 3.5 billion users are streaming OTT platforms globally. Hence, good content isn’t enough anymore. What counts is, how smartly the content is customized and delivered to viewers. This is where AI in OTT platforms steps […]














